Drive is one of the main components of the capitalist discourse. It is the breaking up of the social where subjects are connected to objects instead of other subjects. There are private contracts and precluded choices instead of social relationships, with the individual formation of social relationships instead of collective formation of social relationships. It is the common structural characteristic of capitalism, applied to all within it. Drive is desire based on lack and it is channeled into small partial objects of desire as commodities. Drive is satisfied by temporary pleasure that perpetuates the system.